SMART examples

Ever wonder what SMART goals are? Here are five specific examples of SMART goals:

  1. Increase monthly sales revenue by 10% by the end of the fiscal year through targeted marketing campaigns and sales promotions.
    • Specific: Increase sales revenue by 10%.
    • Measurable: Track monthly sales figures to measure progress.
    • Achievable: Use targeted marketing campaigns and sales promotions to drive sales.
    • Relevant: Aligns with the company’s goal to increase profitability.
    • Time-bound: Achieve the goal by the end of the fiscal year.
  2. Reduce customer service response time from 24 hours to 12 hours by implementing a new ticketing system and providing additional staff training within the next six months.
    • Specific: Reduce customer service response time from 24 hours to 12 hours.
    • Measurable: Track response times using the new ticketing system.
    • Achievable: Implementing a new ticketing system and providing staff training can help improve efficiency.
    • Relevant: Improving customer service aligns with the company’s goal of enhancing customer satisfaction.
    • Time-bound: Achieve the goal within the next six months.
  3. Increase employee satisfaction scores by 15% in the annual employee survey by implementing monthly team-building activities and launching a mentorship program within the next year.
    • Specific: Increase employee satisfaction scores by 15%.
    • Measurable: Track employee satisfaction scores in the annual survey.
    • Achievable: Implementing team-building activities and a mentorship program can help improve employee morale and satisfaction.
    • Relevant: Improving employee satisfaction aligns with the company’s goal of retaining top talent.
    • Time-bound: Achieve the goal within the next year.
  4. Launch a new product line with at least three variations and achieve $100,000 in sales revenue within the first quarter of the launch.
    • Specific: Launch a new product line with at least three variations.
    • Measurable: Track sales revenue generated from the new product line.
    • Achievable: Develop and market the new product line to target customers.
    • Relevant: Launching a new product line aligns with the company’s goal of expanding its market share.
    • Time-bound: Achieve $100,000 in sales revenue within the first quarter of the launch.
  5. Reduce production waste by 20% by implementing lean manufacturing principles and training employees on waste reduction techniques within the next six months.
    • Specific: Reduce production waste by 20%.
    • Measurable: Track the amount of waste produced before and after implementing lean manufacturing principles.
    • Achievable: Implementing lean manufacturing principles and training employees can help identify and eliminate waste.
    • Relevant: Reducing production waste aligns with the company’s goal of improving efficiency and sustainability.
    • Time-bound: Achieve the goal within the next six months.

Morgan

Project Manager, Business Analyst, Artist, and Creator.

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